4imprint shares down following tariff uncertainty

Marketing group 4imprint has seen its share price tumble by more than 11% as it delivered a cautious outlook amid the potential impact of US tariffs.

This was despite the company a 3% rise in annual revenue to $1.4bn, and a 9% jump in operating profit to $148.1m.

4imprint, a marketer of promotional merchandise based in London, warned of a “challenging near-term environment”, after it revealed the first two months of 2025 revenue at the order intake level was slightly down compared to the same period in 2024.

Despite the group stating it demonstrated an ability to adjust to changing market conditions in the past several years, 4imprint’s share price has fallen to £42.38 in today’s trading.

“In the first two months of 2025 revenue at the order intake level was slightly down compared to the same period in 2024, reflecting continued uncertainty in the market,” the company’s chairman, Paul Moody, said.

“It is possible that market conditions, including potential tariff impacts, may continue to influence demand in 2025. From our experience, however, as business sentiment improves, demand for promotional products increases as does our ability to gain market share.

“Despite a challenging near-term environment, our view of the prospects of the business remains unchanged. The board is confident in the group’s strategy, competitive position and growth opportunity.”



Share Story:

Recent Stories