JD Sports expects its 2025 full-year profit before tax to remain in line with its guidance of £915m to £935m set in January, after operating in a "challenging market".

In the final quarter of its financial year, the sports retailer’s like-for-like revenue grew 0.3%, with organic revenue growth increasing by 5.6%, which it said was "driven by a strong performance in Europe".

It added that its recent acquisitions, Hibbett and Courir, also traded in line with expectations.
The takeovers have taken its global number of stores to 4,850, which is an increase of 1,533 year-on-year, which includes the 1,485 stores involved in the respective acquisitions.

In the year to 1 February, JD Sports expects organic revenue growth of 5.8%, having finished the year with "net cash before lease liabilities" on its balance sheet.

However, looking to the 2026 financial year, the retailer said it expects the trading environment in its key markets to be "volatile", noting the proposed changes to tariffs.

Its profit before tax guidance is set to drop year-on-year to a range of between £878m and £982m.

Equity analyst at Hargreaves Lansdown, Aarin Chiekrie, added: “JD Sports investors breathed a sigh of relief as full-year organic sales growth landed in line with market expectations. A string of weak sales and profit downgrades in recent times means that simply meeting expectations is viewed as a win, and it was enough to send the shares more than 10% higher shortly after the announcement.

“There’s also the elephant in the room – tariffs. The Hibbett acquisition means that the US is now JD Sports’ largest region by sales. Many sports goods are manufactured in countries like Vietnam and China. Given that President Trump’s tariffs have heavily targeted these regions, the cost of goods produced there and brought into the US is expected to rise. JD’s guidance for profits to remain broadly flat this year excludes the impact of these recent tariffs, meaning there’s serious scope for guidance to be downgraded as the year progresses.”

JD Sports is set to announce its full-year results on 21 May.

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