Software provider Dotdigital has reported a 6% jump in annual revenue to £83.9m in its latest full-year results.

The company also revealed that both its adjusted earnings and pre-tax profits are expected to register “strong growth in line with market expectations”.

Dotdigital, a software-as-a-service (SaaS) marketing platform that helps companies send automated marketing campaigns, was announcing its results for the 12 months to 30 June.

The group said it had continued to see “healthy” demand in line with market trends for data, personalisation and AI functionality, as the last year saw the company secure larger customers and higher-value contracts within its core mid-market segment, alongside growing adoption among larger enterprises seeking to consolidate their technology stacks.

Dotdigital also stated that its acquisition of Social Snowball last month had marked a “key strategic milestone” and significantly grown the company’s US footprint.

“We are pleased to report on a year of further profitable growth whilst materially advancing our product proposition to support our ambition of scaling innovative, high margin CDXP solutions within fast growing markets,” Dotdigital CEO, Milan Patel, commented.

“The impact of our product enhancement efforts to date, both organically and inorganically, can be seen in a robust new customer acquisition performance as well as the continued uptake of additional functionality across our existing base. This has been accelerated further with the addition of Social Snowball in the year, unlocking a significant new market opportunity.

“Whilst market conditions remain uncertain, we remain laser focussed on the growth opportunities and roadmap to executing on our strategy. We enter the new year with a strong pipeline, robust financial position, a growing partner network and a significantly expanded market opportunity, leaving the board confident in the group’s continued success.”

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